Organization: GreenHonchos
Location: Noida, Uttar Pradesh, India
The Retention Digital Marketing Executive will be responsible for a role that requires a deep understanding of customer behavior, data analysis, and the ability to develop and execute targeted campaigns across various channels. Connect with us to learn more about how GH is helping growth-focused retail brands in their digital transformation journey, from creating high-converting websites powered by composable commerce technology to crafting brand-native digital content that leads to conversion and retention and enabling omnichannel brand growth in the global eCommerce spectrum.
Table of Contents |
1. Job Details |
2. Qualifications |
3. Responsibilities |
4. Official Advertisement Link |
Job Details |
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Job Source | Offline |
Organization | GreenHonchos |
Job Location | Noida, Uttar Pradesh, India |
Similar Jobs | https://shorturl.at/i9R0R |
Qualifications
- Bachelor’s degree in marketing, business, or a related field
- 6 months to 1 year of experience in retention marketing, with a focus on ecommerce
- Experience with customer segmentation, data analysis, and campaign optimization
- Strong written and verbal communication skills, with the ability to create compelling marketing messaging and content
- Excellent project management skills, with the ability to manage multiple projects simultaneously
- Creative and strategic thinker, with a passion for developing innovative marketing solutions
- Strong analytical skills, with the ability to analyze data and make data-driven decisions
- Experience with Google Analytics and other data analytics tools
Responsibilities
- Develop and execute customer retention strategies and campaigns that increase customer loyalty and drive repeat purchases
- Analyze customer data to identify patterns and trends, and use insights to optimize retention efforts
- Develop customer personas to understand customer needs, preferences, and pain points
- Collaborate with cross-functional teams, including sales, customer service, and product development to ensure a cohesive customer experience
- Develop and manage customer loyalty programs, including rewards and referral programs
- Create and manage email marketing campaigns, including segmentation, testing, and optimization
- Implement and manage retargeting campaigns, including dynamic product ads and personalized recommendations
- Continuously monitor and analyze campaign performance, and make data-driven recommendations to improve results.
- Stay up-to-date with industry trends, and identify new opportunities to improve customer retention and increase customer lifetime value.
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